Google Ads Checklist: The Top 7 Things You Need To Know

You're about to launch your first Google Ads campaign. You've read all the tutorials and you think you're ready to go. But wait!

There's one more thing you need to do before you hit that publish button - create a checklist. Here are the top seven things you need to include on your Google Ads checklist:

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1. Set a budget. Before you launch your campaign, you need to set a budget. How much are you willing to spend on your ads? Keep in mind that your budget will determine how often your ad is shown

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2. Choose your keywords Keywords are important because they help match your ad with the right searches. When choosing keywords, think about what potential customers might search for when looking for a product or service like yours.

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3. Write your ad copy Your ad copy is what will convince people to click on your ad. Make sure it's clear, concise, and persuasive. highlight benefits and include a call-to-action.

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4. Select your target location Who is your target audience? When targeting by location, keep in mind that you can target specific countries, states, cities, or even zip codes.

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5. Choose your device type Do you want to reach people searching on desktop computers, tablets, or smartphones? You can select which types of devices you want your ad to show on under the "Devices" tab in Google Ads settings.

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6. Set up conversion tracking This is an important step if you want to track how well your ad is performing. Conversion tracking allows you to see how many people who saw or clicked on your ad ended up taking a desired action

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7. Review & submit Once you've completed all the steps above, it's time for a final review before hitting submit . Check over everything one last time to make sure everything looks good and that there are no errors . Then , submit campaign live !

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